McVay New Media, the Interactive arm of McVay Media Consultants, continues to grow with the addition of James Thomas as an interactive consultant. James will work with media companies on their digital business strategies and assist in the design of revenue generating programs. James’ background includes sales management at radio and pure play internet companies, broadcast sales, and web site development. Prior to joining McVay New Media, James was an interactive sales manager with Regent Communications where he successfully monetized the companies’ interactive investments in Interactive.
McVay New Media President Daniel Anstandig said “James is a valuable addition to our team. The growth of McVay New Media is largely due to the direct link we’ve created between the product and revenue generation. Many of our clients have been able to overcome the dynamics of this recession by successfully monetizing their On-Line initiatives. James experience will further that cause.” McVay Media President Mike McVay said “It’s exciting to me for us to add another brilliant young mind to our team. James is cut from the cloth that McVay Media has been known for in the past. I expect him and Daniel to be the leaders our industry looks to in the future”.
James’ interest in radio started early having grown up in a radio family. His experience in pure play internet business as well as broadcast radio sales gives him a unique perspective on traditional media’s convergence with interactive media. James studied Advertising and Web Development at The Art Institute of Colorado.
ABOUT McVAY NEW MEDIA:
McVay New Media advises media companies on digital business strategies. Developing content strategies, building operating plans, training executives, and recruiting sales/underwriting teams are among the services offered by McVay New Media. It is a division of McVay Media, recognized around the world as the leading broadcast consultancy in the industry.
For More Information Contact:
Daniel Anstandig, President, McVay New Media, at Daniel@mcvaymedia.com
James Thomas, Interactive Consultant, at James@mcvaymedia.com
Mike McVay, President McVay Media, at Mike@mcvaymedia.com